In this test, we want to check if word count makes difference to see if the amount of words can influence Google rankings.
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Transcription below:
Next we're going to do he tested a word count. So one had five five pages had 12 words and five pages at 15 words and then the words were set to a 64 character count. So regardless of the number of words, all the titles were 64 characters, and 12 words and 15 word pages, you see they started off mix in the middle of tests that are mixed in the end and mix, which is pretty enlightening.
So, let's look at the live results again, "gvahz" well, those are there and see what Google did. That's the title tag, This is the multiple words. So this is the short one to 12 words and this is the 15 words. So still mixed. Don't mix right up. You see some changes in here where they truncated, I guess is the word. The title shorten it up. And then just through WordPress in there. And this is the brand for the test site. And these are what's actually in the title tags. So it's still learning.
The math is still learning how to read this page and figure out what this page is about, and then adjusting the different titles to see what is going to get the highest click through rate. And I think they're going to use the click through rate. Combined with the stowaway, the title is rewritten to decide how that search result should be presented, right.
Then ultimately, they might be changing all of our titles or looking at our titles and saying, oh, that matches what we need. So we're gonna keep it versus I think the click through rate is too low. So we're gonna change it, that might be something that they're going with.
But right now, that's all still guesses. So for the purposes of the test, the word count doesn't matter, either. So character count, or word count can go full out. And it's still applied, even today after the title tag updates, which is why I wanted to show you those results.